Paid ads is one of the most important digital marketing channel in this era. From branding to lead generation, paid ads is the fastest way of marketing. 

Many people think that paid ads is only digital marketing, though it is completely wrong. Rather, paid as is one of the most popular digital marketing channel for faster growth. 

Paid advertising means to pay platform charges (eg. Google Ads, Facebook Ads etc. ) to perform any activities. Learning Paid advertising helps you in many ways. All I cover in my 1:1 session. 

Paid ads course outline:

• Introduction to  paid ads.
• Difference between organic and paid marketing with its benefits.
• Difference between search engine marketing and social media advertising.
• Introduction to Facebook Ads.
• Facebook ads interface.
• Audience research.
• Type of ads for Facebook (instagram also)
• How to set ads. 
• Monitor ads performance. 
• Introduction to Google Ads.
• Difference between Google Ads and Meta (Facebook) ads.
• Google Ads Dashboard.
• Types of Google Ads.
• Setup Google ads and run. 
• Ad performance monitoring. 
• Bing Ads
• Linkedin Ads
• Native Ads
• Google Ads certification